8 blog essentials

8 blog essentials

8 essentials for the (almost) perfect blog What if I could give you the secret to writing the perfect blog?  Would that ignite your commitment and resolve, and get you writing your blogs every week, come rain, shine or an overly busy diary? Well, there’s good and bad...
Your perfect presentation

Your perfect presentation

  How to write the perfect 10 minute presentation. Copywriting and public speaking have a lot in common and a lot to offer each other. Listening to a good speech can teach you so much about writing and vice versa and as some one who gave my first presentation...
How to improve your one minute pitch

How to improve your one minute pitch

Your 1-minute pitch Let’s face it, you sit at a networking event and as everyone does their 1 minute, you either worry about what you’re going to say or the fact that your competitor is in the room. Or you’re enjoying a sense of relief, that...
How important is your content?

How important is your content?

Very! I did a talk at the Gatwick Diamond monthly event today and part of the presentation focused on how important your content is to your business success. The research I did threw up some interesting stats which I’m going to share but first, here’s a...
6 simple writing rules

6 simple writing rules

George Orwell’s 6 writing rules  I can’t and don’t take any credit for this post. But following on from my recent copywriting update   (and you can sign up just to the right if you haven’t already), last week I promised you George...
Write to inspire –  your 5 ½ step guide

Write to inspire – your 5 ½ step guide

It is possible to learn how to write to inspire  Some of you’ve heard me talking about this recently at a couple of events, so I thought it would be helpful to share this quick guide. As always, none of this is rocket science but it does take a bit of practice....