And guess what?

And guess what?

Spreading the word I know you probably don’t get as excited as I do about words but there is lots going on at Strood Copy this spring to ignite even the faintest of writer’s fires! I’m going to be taking part in one of the great (dare I say God like)...
Press releases

Press releases

Press releases are a really important part of your marketing tool kit and they come in all shapes and sizes. Here’s just a taste of what some of my clients have been up to in the last couple of months and the press releases we’ve written for them....
Are you working your PR?

Are you working your PR?

Who knows about what you’re up to? A little bit of publicity can go a long way as my mum found out when she picked up a copy of a magazine and saw me smiling back at her. And I hope you’re all keeping the press informed about what you’re up to and /...
Has your writing got structure?

Has your writing got structure?

“Style’s” not so sexy older sister, “structure”. Part 5 of SC’s foundation level copywriting skills. I know talking about the structure of your writing isn’t as exciting as thinking about your tone and style (here’s the...